Download: PDF

Summary: 6+ years of experience developing and implementing corporate digital marketing campaigns, 6+ years of experience managing corporate websites, 4+ years of project management experience, and excellent organizational, communications, and technical skills.

Education

The London School of Economics and Political Science London, UK
MSc in Global Politics, November 2009
Dissertation title: Are Transnational Non-State Actors Undermining Sovereignty? Al-Qaeda and the Taliban in Pakistan

Hawaii Pacific University Honolulu, HI
BA in International Studies, magna cum laude, May 2008

Study Abroad Experience

University of Auckland Auckland, New Zealand
February - June 2006


The European-American Institute of Technology Sofia Antipolis, France
September - December 2005

Experience

 

Paley Rothman, Bethesda, MD
Digital Marketing Coordinator, 2010 - Present
Legal and Administrative Assistant, 2010 - 2014

Digital marketing: Starting in 2010, I successfully designed, presented, and implemented a brand new digital marketing strategy for the firm. I administered the training in social media and legal-specific social networking websites to attorneys, was proactive in encouraging more timely and relevant blog posts, developed a new webinar series to better connect with the public, and consulted on the design of a new website, which launched in early 2016. Throughout these initiatives, I analyzed data to improve marketing and digital campaigns.

Content management: I manage the preparation, editing, and publishing of all online content for paleyrothman.com and practice area blogs using CMS applications. Over six years, I have written and published hundreds of blog posts, news items, attorney bios, event announcements, publications, and press releases. I promote new posts by tailoring content to specific social media sites. 

A list of responsibilities:
- Digital strategy
- Brand promotion
- Online content management
- Encouraging more relevant and timely blog posts
- Managing the webinar series that I initiated
- Social media management
- Online data analysis

Key accomplishments:
- Developed and implemented a brand new digital marketing strategy
- The above-mentioned strategy increased the presence of attorneys on social networking sites by 1500%


International Monetary Fund, Washington, D.C.
Staff Assistant, Monetary and Capital Markets Department, 2014 - Present

I am responsible for managing the workflow of the Debt and Capital Market Instruments division.

Project management: Managing the preparation and coordination of dozens of debt-related missions, including overseeing the logistics and administrative processes, writing and editing briefing papers, back-to-office reports, technical assistance reports, and working papers, collaborating with other departments and agencies on joint missions, coordinating budgets, communicating with external experts, and maintaining internal databases.

Event management: Led the project to coordinate the 15th International Monetary Fund Public Debt Management Forum, a formal event with more than 150 attendees. I successfully coordinated logistics and administrative processes with internal departments, external vendors, and more than 50 governments. I worked with dozens of institutions to prepare, manage, and coordinate presenters and was responsible for representing the Fund at the conference to handle logistics. 

Communications: As one of the only Native English speakers in my division, I am constantly relied on to edit letters, reports, briefs, and technical notes. I regularly correspond formally with ministers of finance and the heads of central banks. I manage confidential documents on a daily basis.


Mobile Nations, Washington, DC
Writer/Editor, 2010 - 2013

I wrote and edited hundreds of blog posts, articles, hardware reviews, software reviews, and long-form pieces on topics relating to the Android mobile operating system. I successfully worked within short deadlines to produce daily and weekly content for one of the biggest technology websites on the internet.  


Define Research & Insight, London, United Kingdom
Research Assistant, 2009 - 2010

I successfully completed a short-term consulting research project that was commissioned by the British government. The project included qualitative research, both in person and over the phone. Analyzing the data collected, I reporting our findings. In addition, I developed and implemented a new cloud-based IT system for the company to utilize in order to improve efficiency. 

United States Department of State, London, United Kingdom
Fraud Prevention Unit Intern at the U.S. Embassy, 2008

I analyzed visa applications from high-risk countries who were attempting to visit the United States. Using this data and the research I subsequently did, I made recommendations regarding how deserving the applicants were of more in-depth background checks.

Office of the Governor, Honolulu, HI
Policy Intern, 2007 - 2008

I successfully coordinated a taskforce created by the Governor for the National Call to Action, which is part of HUD’s America’s Affordable Communities Initiative. I developed policy goals for Governor Lingle, wrote and edited briefs, policy announcements, and testimony.

Skills

Developing and implementing corporate digital marketing strategies; writing and editing, particularly tailoring content to specific audiences; project management; event coordination; CMS and CRM applications; research; data analysis; interpersonal communications; Basecamp; adaptability; graphic design; e-commerce experience such as Etsy Shops; Adobe Creative Suite; SEO; Google Analytics.