Summary: 6+ years of experience developing and implementing corporate digital marketing campaigns, 6+ years of experience managing corporate websites, 4+ years of project management experience, and excellent organizational, communications, and technical skills.
The London School of Economics and Political Science London, UK
MSc in Global Politics, November 2009
Dissertation title: Are Transnational Non-State Actors Undermining Sovereignty? Al-Qaeda and the Taliban in Pakistan
Hawaii Pacific University Honolulu, HI
BA in International Studies, magna cum laude, May 2008
Study Abroad Experience
University of Auckland Auckland, New Zealand
February - June 2006
The European-American Institute of Technology Sofia Antipolis, France
September - December 2005
Paley Rothman, Bethesda, MD
Digital Marketing Coordinator, 2010 - Present
Legal and Administrative Assistant, 2010 - 2014
Digital marketing: Starting in 2010, I successfully designed, presented, and implemented a brand new digital marketing strategy for the firm. I administered the training in social media and legal-specific social networking websites to attorneys, was proactive in encouraging more timely and relevant blog posts, developed a new webinar series to better connect with the public, and consulted on the design of a new website, which launched in early 2016. Throughout these initiatives, I analyzed data to improve marketing and digital campaigns.
Content management: I manage the preparation, editing, and publishing of all online content for paleyrothman.com and practice area blogs using CMS applications. Over six years, I have written and published hundreds of blog posts, news items, attorney bios, event announcements, publications, and press releases. I promote new posts by tailoring content to specific social media sites.
A list of responsibilities:
- Digital strategy
- Brand promotion
- Online content management
- Encouraging more relevant and timely blog posts
- Managing the webinar series that I initiated
- Social media management
- Online data analysis
- Developed and implemented a brand new digital marketing strategy
- The above-mentioned strategy increased the presence of attorneys on social networking sites by 1500%
International Monetary Fund, Washington, D.C.
Staff Assistant, Monetary and Capital Markets Department, 2014 - Present
I am responsible for managing the workflow of the Debt and Capital Market Instruments division.
Project management: Managing the preparation and coordination of dozens of debt-related missions, including overseeing the logistics and administrative processes, writing and editing briefing papers, back-to-office reports, technical assistance reports, and working papers, collaborating with other departments and agencies on joint missions, coordinating budgets, communicating with external experts, and maintaining internal databases.
Event management: Led the project to coordinate the 15th International Monetary Fund Public Debt Management Forum, a formal event with more than 150 attendees. I successfully coordinated logistics and administrative processes with internal departments, external vendors, and more than 50 governments. I worked with dozens of institutions to prepare, manage, and coordinate presenters and was responsible for representing the Fund at the conference to handle logistics.
Communications: As one of the only Native English speakers in my division, I am constantly relied on to edit letters, reports, briefs, and technical notes. I regularly correspond formally with ministers of finance and the heads of central banks. I manage confidential documents on a daily basis.
Mobile Nations, Washington, DC
Writer/Editor, 2010 - 2013
I wrote and edited hundreds of blog posts, articles, hardware reviews, software reviews, and long-form pieces on topics relating to the Android mobile operating system. I successfully worked within short deadlines to produce daily and weekly content for one of the biggest technology websites on the internet.
Define Research & Insight, London, United Kingdom
Research Assistant, 2009 - 2010
I successfully completed a short-term consulting research project that was commissioned by the British government. The project included qualitative research, both in person and over the phone. Analyzing the data collected, I reporting our findings. In addition, I developed and implemented a new cloud-based IT system for the company to utilize in order to improve efficiency.
United States Department of State, London, United Kingdom
Fraud Prevention Unit Intern at the U.S. Embassy, 2008
I analyzed visa applications from high-risk countries who were attempting to visit the United States. Using this data and the research I subsequently did, I made recommendations regarding how deserving the applicants were of more in-depth background checks.
Office of the Governor, Honolulu, HI
Policy Intern, 2007 - 2008
I successfully coordinated a taskforce created by the Governor for the National Call to Action, which is part of HUD’s America’s Affordable Communities Initiative. I developed policy goals for Governor Lingle, wrote and edited briefs, policy announcements, and testimony.
Developing and implementing corporate digital marketing strategies; writing and editing, particularly tailoring content to specific audiences; project management; event coordination; CMS and CRM applications; research; data analysis; interpersonal communications; Basecamp; adaptability; graphic design; e-commerce experience such as Etsy Shops; Adobe Creative Suite; SEO; Google Analytics.